
Our Services
Social Media Planning
CMS Media develops strategic, data‑driven social media plans tailored to each client’s audience, goals, and budget. This includes:
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Audience and platform analysis
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Channel mix recommendations
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Budget allocation and pacing
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Campaign architecture and flowcharts
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KPI alignment and forecasting
Media Buying and Execution
We manage end‑to‑end campaign setup and optimization across major social platforms to ensure media investments deliver maximum performance. This includes:
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In‑platform setup (Meta, LinkedIn, TikTok, YouTube, and more)
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A/B testing and creative optimization
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Daily and weekly performance monitoring
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Bid strategy and pacing adjustments
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Vendor and partner coordination
Performance Reporting & Insights
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We provide clear, actionable reporting that helps clients understand results and make informed decisions about future campaigns. This includes:
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Weekly, monthly, and end‑of‑campaign reporting
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KPI tracking (engagement, reach, conversions, ROAS)
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Insights and recommendations
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Trend analysis and optimization roadmaps
Agency Support & Overflow
We offer senior‑level support for agencies that need additional expertise or bandwidth without adding full‑time headcount. This includes:
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Media planning and buying support
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Pitch decks and new business strategy
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Campaign audits and optimization plans
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Temporary or ongoing overflow coverage